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General Information
Prof. Adrian Olaru
University Politehnica of Bucharest, Romania
I'm happy to take on the position of editor in chief of IJMO. It's a journal that shows promise of becoming a recognized journal in the area of modelling and optimization. I'll work together with the editors to help it progress.
IJMO 2012 Vol.2(1): 71-74 ISSN: 2010-3697
DOI: 10.7763/IJMO.2011.V1.88

Values That Build and Bind Organizations to be Successful at Market Place

Sanjeev Kumar Mathur and Sunil Kumar Gupta

Abstract—The business magnates across globe have been expanding their businesses through forward and/ or backward integration or by expanding into unrelated areas where there is a huge demand for the product(s) and/ or services. Most of the successful organizations have a well defined set of values that help them to achieve what they have aspired to, through its application, irrespective of number of business units. In other words, values are unchanging in spite of large number of business establishments. A well thought out set of values gives surety to carry out business with absolute employee satisfaction. In this write up, we have tried to evaluate values of successful organizations.

Index Terms—Business, Forward & Backward Integration, Values, Employee Satisfaction

Sanjeev Kumar Mathur is with the Department of MBA, with RTU affiliated College in Jaipur, Rajasthan, India (e-mail: skmonnet@yahoo.co.in).
Sunil Kumar Gupta is with the Department of Electrical Engineering with Sobhasaria Engineering College, Sikar , Rajasthan, India (e-mail: sunil_sunel@yahoo.co.in).


Cite: Sanjeev Kumar Mathur and Sunil Kumar Gupta, "Values That Build and Bind Organizations to be Successful at Market Place," International Journal of Modeling and Optimization vol. 2, no. 1, pp. 71-74, 2012.

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